The BPM tools on the market today provide solutions to business people, but are not designed for business people to actually use to solve their problems. BPM is no help with unstructured processes. Nor is classic project management. That too, relies on the ability to plan an outcome. We need a different approach.
-Ian James, The Process Consultant

Looking to gain a competitive edge? Work Relay is here to help with unstructured process management.

Most organizations have spent years automating their business processes with BPM, which means they have already gotten most of the benefits available in this area. Unfortunately, a clear majority of the business processes in your company are probably unstructured, yet these are the hardest to automate with BPM software.
Rote work seldom creates value. Any task that can be reduced to a predictable set of steps can often be done by machine, delegated to less-skilled workers, or outsourced to a lower-cost region.
What is needed now is to tackle processes that can’t easily be mapped, streamlined or automated. Any process that calls for knowledge and judgment is vital to creating competitive advantage. This is the space in which knowledge workers thrive and where real value can be achieved.